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The Press Council considered a complaint from Jordan Shanks-Markovina about an article published by The Daily Telegraph on 21 September 2020 headed “Friendlyjordies: Labor members concerned by leader’s links to YouTube star” online; and “Labor Leader’s Controversial New Friend” in print. The article stated “Labor MPs have expressed concern about leader Jodi McKay engaging with controversial YouTube star Friendlyjordies, suggesting it was “risky” to be associated with someone who has made controversial statements about mental health and sexual assault.” The article reported comments from an unnamed Labor source that stated “[i]t’s just risky, you don’t need to take that risk”, and referred to comments made by then NSW Premier Gladys Berejiklian, stating “I have heard that he has made inappropriate and racist comments about a number of people and I think that’s completely unacceptable.” The article also reported that “Shanks did not respond to written questions last night. In a subsequent phone conversation, his assistant criticised this reporter, before Shanks claimed he did not have access to the questions sent by The Daily Telegraph.” The complainant said that he was not given a fair opportunity to respond to the allegations against him and that the questions put to him by the publication were leading, unfair and impossible to answer within the confines of a quarter-page article. He said that questions regarding his “controversial statements about mental health and sexual assault” were based on comments he had made during an hour-long podcast, that had been deliberately taken out of context and stripped of any nuance. He said another of the publication’s questions, about whether his impersonation of a particular politician was ‘racist’, had already been addressed by him publicly in a ten-minute video on his YouTube channel. The complainant said certain adverse references to him in the article were not specifically put to him by the publication, including the comments of the unnamed Labor source and Gladys Berejiklian. The complainant also said he was given inadequate time to respond to the journalist’s questions. He said the questions were sent to him via Twitter and an email account designed for tip-offs by the public. He received the questions on a Sunday evening and was given less than an hour and a half to respond. The complainant said it was completely unreasonable for him to see and respond to the journalist’s message in that timeframe. The complainant added that it was inaccurate to report that he “did not respond to written questions … [and] … claimed he did not have access to the questions.” He said in a subsequent telephone conversation, recorded by the complainant, the journalist was asked to put questions to him verbally but did not. The complainant said he could not access the journalist’s questions digitally while recording the telephone conversation. The complainant said he preferred for the interview to be conducted by telephone as he wanted to gauge the journalist’s intentions and considered there was a greater risk of any written responses being taken out of context. The complainant also said the publication did not adequately disclose the journalist’s conflict of interest and suggested that the story had been written at the behest of a senior NSW Coalition member. In response, the publication said it put a series of questions to the complainant via email and Twitter following the publication of an earlier article in another publication which raised similar issues. It said its questions were based on public comments by the complainant which had been previously reported by other publications and circulated widely on social media; a tweet sent by the Friendlyjordies twitter account in which he told another user to “produce some serotonin and then get a job”; and an earlier story published by The Daily Telegraph on 21 June 2020 headed “YouTube funnyman in hot water over mocking accents of Gladys Berejiklian, John Barilaro.” It also said the comments attributed to Gladys Berejiklian had been made at a press conference earlier that morning. It said the complainant was given the opportunity to respond to the questions as posed. The publication said on the Sunday in question the Friendlyjordies Twitter account had been actively tweeting and the questions were not deliberately difficult to see, as the complainant suggested. The questions were also emailed to the complainant via an email address to which he invites correspondence. In relation to the subsequent telephone conversation, the publication said the journalist ascertained that he was being recorded for the purposes of uploading to the Friendlyjordies YouTube channel, but nevertheless asked the complainant multiple times if he wished to respond to the written questions as posed via email and Twitter. The publication said nowadays it is commonplace for interviews to be conducted by email and/or Twitter. It also said if the complainant had simply answered the questions, his responses would have been included in the article. The publication said the article did not arise as a result of any improper relationship between the publication and a NSW Coalition member, and that there was no evidence to support this contention. 

Conclusion

 The Council’s Standards of Practice applicable in this matter require publications to take reasonable steps to ensure factual material is accurate and not misleading (General Principle 1); and is presented with reasonable fairness and balance (General Principle 3). If the material is significantly inaccurate or misleading, or unfair or unbalanced, publications must take reasonable steps to provide adequate remedial action or an opportunity for a response to be published if that is reasonably necessary to address a possible breach (General Principles 2 and 4). Publications must also take reasonable steps to ensure that conflicts of interests are avoided or adequately disclosed, and that they do not influence published material (General Principle 8). The Council accepts that, based on the material before it, the factual material in the article reflects comments made by a Labor Party source and by Gladys Berejiklian. Accordingly, General Principles 1 and 2 were not breached. In relation to General Principle 3, the Council does not accept that the complainant could not access the questions posed by the journalist. The Council notes that the apparent inability to access the questions was solely due to the complainant’s own actions and not that of the publication. However, the Council considers the article’s comment that the complainant “did not respond to written questions” was an unfair characterisation of the communications between him and the publication.  The Council also notes that the questions as posed lacked necessary context and could not have been fairly answered by the complainant given the deadline provided.  In relation to the comments made by then Premier Gladys Berejiklian, which called into question whether the complainant had in the past made ‘inappropriate’ and ‘racist’ comments, the publication was required to provide him with an opportunity to respond to those comments specifically. Accordingly, the General Principle 3 was breached in these respects. As the complainant did not seek a subsequent right of reply, General Principle 4 was not breached. The Council is satisfied that given both the absence of evidence and the routine and accepted journalistic practice of using confidential sources, that the article was not a result of an improper relationship between the journalist and a politician. Accordingly, there was no breach of General Principle 8. 

Relevant Council Standards

 This Adjudication applies the following General Principles of the Council: Publications must take reasonable steps to:1. Ensure that factual material in news reports and elsewhere is accurate and not misleading, and is distinguishable from other material such as opinion. 2. Provide a correction or other adequate remedial action if published material is significantly inaccurate or misleading. 3. Ensure that factual material is presented with reasonable fairness and balance, and that writers’ expressions of opinion are not based on significantly inaccurate factual material or omission of key facts. 4. Ensure that where material refers adversely to a person, a fair opportunity is given for subsequent publication of a reply if that is reasonably necessary to address a possible breach of General Principle 3. 8. Ensure that conflicts of interests are avoided or adequately disclosed, and that they do not influence published material.

The Press Council considered a complaint from Bayside Council about an article published by the Sydney Morning Herald in print on 31 October 2020 headed “$1b lost in council merger failures” and online headed “‘Rates will have to rise’: Council mergers in crisis as losses mount”. The article reported “[the] NSW government’s controversial merger policy is in crisis, with the 20 amalgamated councils losing $1.05 billion in three years and ratepayers facing hike in rates and cuts in services”. It reported that LSI Consulting, “[u]sing the published audited financial statements of NSW’s 128 councils … created a productivity index to measure the operating performance of councils dating back to 2016, when NSW forced the super council mergers”. It reported that LSI’s productivity index “measures councils’ output relative to input. Output measures the services delivered by each council relative to the income they receive from rates, parking fees and other regulatory income. Input is what each council pays to deliver the services”. The article reported that “[t]he data showed that the productivity index of the 20 merged councils went backwards 16 per cent since amalgamation” and “[t]he worst-performing council in NSW was Bayside Council, formed from the merger of Botany Bay and Rockdale City councils. Its productivity has gone backwards since the merger, losing the equivalent of $155.7 million in productivity losses over three years”. The article also includes a chart compiled by LSI Consulting called ‘In the red: The 10 worst-performing merged NSW councils’ which showed Bayside Council at the top with a loss of $155,721,400. The article reported that a Bayside Council spokesperson said: “‘On a cumulative basis, for the past four financial years since amalgamation, Bayside has reported an operating surplus of $162.5 million (including capital grants and contributions) or a surplus of $17.9 million (excluding capital grants and contributions)’”. It also reported that principal LSI Consultant “disputed the council’s figure and said part of the deterioration in productivity since the merger was due to a blowout in labour and other costs”. The complainant said that the article was inaccurate as Bayside Council is one of the state’s strongest performers, making productivity gains of $78 million from September 2016 to June 2019 and productivity gains of $104 million to June 2020, and is operating in surplus. The complainant said the publication used incorrect figures from LSI Consulting’s report as it failed to include inputs from rates revenue of $70 million for 2016-17, and did not account for the fact that in the 2016-17 financial year the rates revenue for Bayside Council was recorded in the financial accounts of the two former Councils (Rockdale and City of Botany Bay) before the merger. It said while the expenditure was recorded in the accounts of Bayside Council, it was not formally amalgamated until September 2016 and not May 2016, when other NSW councils were amalgamated. The complainant said that re-calculating the index would result in Bayside Council being the best-performing merged council with positive productivity measure. The complainant also said it was factually incorrect to allege that Bayside Council had a blowout in labour costs as Bayside Council’s labour expenses had only risen in line with inflation and standard award increases. The complainant said the publication relied on factually incorrect data and that Bayside Council was not given the opportunity to correct the record or a right of reply to the claims before or after publication. It said the journalist sent a query a week before the article was published and that no questions were asked about productivity gains and losses. The complainant said Bayside Council had written to the Sydney Morning Herald editor about the factual inaccuracies in the article within two days of publication. It said it is looking for a retraction, an apology and for the publication to cease referring to the original article in subsequent articles. The complainant said that the article has caused alarm and unnecessary angst amongst leaders in the community regarding Bayside Council being the worst-performing council. The publication said there were no errors in the original article and that it accurately reported LSI’s findings at the time of the article’s publication and that since publication, LSI’s productivity index has not changed. It said there was no reference to a rates revenue of $70 million in Bayside Council’s annual financial statements for the period of 10 September 2016 to 30 June 2017. It said that, since the $70 million was not included in the publicly available financial statements, it was therefore not included in the 2017 calculations. The publication said that in relation to labour costs, the employee numbers reported by former councils in 2016 were 324 FTE (Full-Time Equivalents) in Botany and 361 FTE in Rockdale, totalling 685 FTE. It said that Bayside Council reported in June 2019 a total FTE of 767, which is an increase of 11.97%. It also said that prior to publication of the article it spoke to the relevant person at LSI who confirmed its calculations included Botany Council revenue from 2016. The publication said it had reported the correct figures from the outset and no error had been made. The publication also noted that Bayside Council’s entire response to its queries was included in the original article. In regard to the correspondence it received from the Mayor of Bayside Council, it said it responded to his concerns and suggested the Mayor contact LSI Consulting about the methodology it used to arrive at the conclusion it did. The publication proposed to attach a footnote to the original story to the effect that a recalculation of the index taking into account unaudited financial information subsequently provided by Bayside Council to LSI, would show that Bayside was not the worst performing council. 

Conclusion

 The Council’s Standards of Practice applicable in this matter require that publications take reasonable steps to ensure that factual material in news reports and elsewhere is accurate and not misleading and is distinguishable from other material such as opinion (General Principle 1) and that material is presented with reasonable fairness and balance, and that writers’ expressions of opinion are not based on significantly inaccurate factual material or omission of key facts (General Principle 3). They also require publications take reasonable steps to provide a correction or other adequate remedial action if published material is significantly inaccurate or misleading (General Principle 2) and provide an opportunity for a response to be published by a person adversely referred to (General Principle 4). The Council considers that in writing the article it was reasonable for the publication to rely on the factual material contained in the report by LSI Consulting, as it was a reputable source of productivity information regarding Local Governments over a number of years and its report was based on publicly available information. The Council accepts the information in the LSI report was relayed accurately in the article and concludes General Principle 1 was not breached. The Council also considers the publication took reasonable steps to present material with reasonable fairness and balance by including comments from Bayside Council and other relevant Councils in the article. Accordingly, the Council concludes that General 3 was not breached. However, while the Council accepts that the publication relied on information that it believed was accurate at the time of publication, and that the authors of the report do not wish to update that information as previously considered, the Council nonetheless considers that the publication had an obligation to update the story. The Council considers that independent of any action by LSI Consulting, once the publication became aware there was an apparent anomaly relating to the base year for the productivity calculation, it was obliged to update the article. While the Council acknowledges the publication’s subsequent offer of a footnote, it does not consider this proposal sufficiently remedies the matter given the relevant information relied on was not itself being updated, and notes the publication ought to cease referring to the original article in any subsequent articles. Accordingly, the Council concludes that General Principles 2 and 4 were breached. 

Relevant Council Standards

 This Adjudication applies the following General Principles of the Council: Publications must take reasonable steps to: 1. Ensure that factual material in news reports and elsewhere is accurate and not misleading, and is distinguishable from other material such as opinion. 2. Provide a correction or other adequate remedial action if published material is significantly inaccurate or misleading. 3. Ensure that factual material is presented with reasonable fairness and balance, and that writers’ expressions of opinion are not based on significantly inaccurate factual material or omission of key facts. 4. Ensure that where material refers adversely to a person, a fair opportunity is given for subsequent publication of a reply if that is reasonably necessary to address a possible breach of General Principle 3.

The Press Council considered whether its Standards of Practice were breached by a reader’s letter published in the Byron Shire Echo headed “Midwife quits” on 17 April 2021. The letter stated “… Work with lies and deceit at all levels has led me to despair. I am very good at my job as midwife. You would want me to take care of you. You would be very safe in my care. ‘The jab’ cannot be called a vaccine. It will kill and it will make people very sick with autoimmune disease, which will manifest in many types of diseases. Please do not acquiesce.” In response to a complaint, the Press Council asked the publication to comment on whether the letter complied with the Council’s Standards of Practice, which require publications to take reasonable steps to ensure that factual material is accurate and not misleading (General Principle 1); that writers’ expressions of opinion are not based on significantly inaccurate factual material or omission of key facts (General Principle 3); and to avoid causing or contributing to substantial risk to health or safety, unless doing so is sufficiently in the public interest (General Principle 6). The Council noted that the complaint raised concerns that the letter is likely to excite irrational fears surrounding vaccines. The complaint also expressed concern that the writer, who identified themselves as a ‘professional midwife’, could not be found on the register of midwives and nurses with the Australian Health Practitioner Registration Agency. In response, the publication said the letter was published in the context of providing a balanced debate on vaccine safety. It said it also publishes letters and articles which strongly support vaccination, support an approach based on scientific evidence, and objections to anti-vax opinions, conspiracy theories and untruths. The publication said it reports the reality that there are a range of opinions on vaccination, without giving readers the impression that these opinions are accurate statements of fact. It said that given the longstanding vaccine scepticism in its community, it is in the public interest to publish a curated selection of material on the sorts of views its community holds, balanced with factual information and opposing views, rather than driving the whole debate to social media where there is less opportunity of opposing views being heard. The publication said it has also published criticism of its editorial stance on this issue from people who feel that it should not publish anti-vax opinions. The publication said that there is some validity to the comments noting that some people have died as a result of a particular vaccine. Nonetheless, the publication said while the letter writer was in fact a registered midwife, it took the letter down after further consideration of the letter’s content.  

Conclusion

 The Council notes that while a letter to the editor is very much an expression of the letter writer’s opinion, publications must nonetheless comply with the Council’s Standards of Practice in relation to letters they select and edit for publication. While the Council accepts that there have been reported cases of deaths associated with a particular type of vaccine, on the information available to it, there is no evidence to support the writer’s emphatic comment that vaccines “…will kill and it will make people very sick with autoimmune disease” is accurate. Accordingly, the Council finds the publication failed to take reasonable steps to comply with General Principles 1 and 3. The Council recognises the significant public interest in publishing a range of views on matters of public debate. However, the Council considers there was no public interest in publishing significantly inaccurate and potentially harmful information concerning Covid-19 vaccines particularly in the time of a pandemic and when the letter writer is asserting they are a health professional. Accordingly, the Council concludes that the publication breached General Principle 6.The Council welcomes the publication’s decision to remove the letter.  

Relevant Council Standards

 Publications must take reasonable steps to:1. Ensure that factual material in news reports and elsewhere is accurate and not misleading, and is distinguishable from other material such as opinion.3. Ensure that factual material is presented with reasonable fairness and balance, and that writers’ expressions of opinion are not based on significantly inaccurate factual material or omission of key facts.6. Avoid causing or contributing materially to substantial offence, distress or prejudice, or a substantial risk to health or safety, unless doing so is sufficiently in the public interest.

The Press Council considered whether its Standards of Practice were breached by an article published by The Australian Financial Review online on 9 May 2021 headed “Apollo Global MD contracts COVID-19 in Sydney”, and in print on 10 May 2021 headed “Apollo Global MD Pizzey contracts COVID-19 in Sydney”. The article reported “Investment giant Apollo Global Management managing director” is the “Sydney person that has been diagnosed with COVID-19”. The article reported that the person, “who is one of only two full-time employees at Apollo in Australia, is still suffering COVID-19 symptoms and is suspected of catching the virus from a returned US traveller.” It also said the person “is understood to be the mystery shopper who ducked into two Sydney-based Barbeques Galore stores on Saturday, May 1, and then his local butcher, in a shopping trip that has since been documented by NSW Health as part of its contact tracing protocols. It is understood the person went to Barbeques Galore looking for a new barbecue, but also as part of his firm’s due diligence on the retailer.” Following complaints it received, the Press Council asked the publication to comment on whether the article complied with the Council’s Standards of Practice. In particular, it asked whether the article intruded on the person’s reasonable expectations of privacy by reporting their name and personal medical information; whether the article may have caused substantial distress to the person or could discourage other members of the public from getting tested for Covid-19; and whether identifying the person in this manner was necessary or justified in the public interest.In response, the publication said it considered the question of privacy in publishing the article. It said its reporter approached Apollo Global Management and outlined the story well before publication. The company confirmed that the managing director had tested positive to the coronavirus, provided comments and did not ask the Financial Review to refrain from identifying him. After the article appeared online on 9 May, the company contacted it and asked that it remove a photograph of the managing director, which it did. The publication said the company did not complain about the story or the naming of the managing director and did not ask for his name to be removed. The company did not express the view that the article had, or would, cause the managing director distress. The publication also said that the named person made no complaint to it after publication. He did not ask for the story to be amended or withdrawn and there is no evidence that he was distressed or harmed by the publication. The publication said the person is a managing director of Apollo Global Management, an international private equity firm listed on the New York Stock Exchange with more than $US460 billion of assets and he is a significant figure in Australian investment circles. Some in the market already knew that he was the person who had contracted COVID-19 while visiting multiple BBQs Galore shops. Helping to fully inform the market on this relevant point involving a potential transaction of $100 million or so is in the public interest. It said the identification of the person has not destroyed, nor would it destroy, public confidence in the contact tracing system, testing or vaccination. There is no evidence, whatsoever, that this occurred. It also said there is no stigma in being identified as a person having COVID-19, noting various prominent people have been identified as such, and said the identification of prominent people having contracted COVID-19 is helpful in reducing any stigma and helping the public’s understanding of the spread of the virus.  

Conclusion

 The Council considers there is a public interest in reporting on the business activities of Apollo Global Management in Australia, and notes the named person is somewhat of a public figure given his position within the organisation. It also notes that such public interest does not necessarily justify identifying a person’s medical information. In this case however, the Council is satisfied the publication took reasonable steps to not intrude on the person’s reasonable expectations of privacy by contacting the company in advance of the article’s publication and by removing a photograph of the person upon request. Accordingly, the Council finds there was no breach of General Principle 5. The Council accepts the publication’s submission that the article did not cause substantial distress to the person, noting that neither the person, nor Apollo Global Management raised such concerns after being notified of the article by the publication. The Council also notes the article was not derisive or critical of the named person and is unlikely to discourage other members of the community from getting tested for COVID-19. Accordingly, the Council finds there was no breach of General Principle 6.  

Relevant Council Standards

 This Adjudication applies the following General Principles of the Council:5. Avoid intruding on a person’s reasonable expectations of privacy, unless doing so is sufficiently in the public interest.6. Avoid causing or contributing materially to substantial offence, distress or prejudice, or a substantial risk to health or safety, unless doing so is sufficiently in the public interest.

The Press Council considered whether its Standards of Practice were breached by readers’ letters published in the Great Southern Weekender headed “Still infectious” on 22 July 2021 and “Lockdowns not the answer” 29 July 2021. The 22 July letter stated “The drug Ivermectin has been passed for use in treating COVID-19 infection…” and the 29 July letter stated “…the most prestigious medical journal in the world, “The Lancet”, has published a study indicating that the COVID-19 vaccines are only 0.84 per cent effective.” In response to a complaint, the Press Council asked the publication to comment on whether the letters complied with the Council’s Standards of Practice, which require publications to take reasonable steps to ensure that factual material is accurate and not misleading (General Principle 1); that writers’ expressions of opinion are not based on significantly inaccurate factual material or omission of key facts (General Principle 3); and to avoid causing or contributing to substantial risk to health or safety, unless doing so is sufficiently in the public interest (General Principle 6). The Council noted that the complaint raised concerns that comments in the letters were inaccurate and could contribute to a substantial risk to health and safety. In response, the publication said the letters both appeared on a regular page clearly labelled “Opinion” at the top of the page. Both letters included the author’s name and suburb, which clearly indicated they were the opinions of those individuals. While the letters themselves express erroneous views and incorrect facts, the publication said it had also published other letters, editorial comments and an interview with a clinical trials expert, which refuted those erroneous views and incorrect facts. The publication said, given the vast amount of misinformation freely available on the subject of COVID-19 treatment and prevention, it was unlikely that two letters would cause or contribute materially to substantial offence, distress or prejudice, or a substantial risk to health and safety. The publication added that a letters page is an excellent public forum for public debate and the exchange of ideas, and that such debate is increasingly absent from the “echo chamber” of social media forums, from which many people source their ideas and opinions. The publication said in relation to the 29 July letter, the comment that vaccines are only 0.84 per cent effective, was a typo that it intended to correct noting that it ought to have said 84 percent effective.  

Conclusion

 The Council notes that while letters to the editor are very much an expression of the letter writer’s opinion, publications must nonetheless comply with the Council’s Standards of Practice in relation to letters they select and edit for publication. The Council considers that, on the information available to it, the letter writers’ comments concerning Ivermectin and vaccine efficacy rates are inaccurate and based on an omission of key facts. Accordingly, the Council finds the publication failed to take reasonable steps to comply with General Principles 1 and 3.The Council recognises the significant public interest in publishing a range of views on matters of public debate. However, the Council considers there was no public interest in publishing significantly inaccurate and potentially harmful information concerning Covid-19 vaccines particularly during the pandemic. Accordingly, the Council also finds the publication failed to take reasonable steps to comply with General Principle 6. The Council acknowledges the publication’s offer of correction of the 29 July 2021 letter.  

Relevant Council Standards

 Publications must take reasonable steps to:1. Ensure that factual material in news reports and elsewhere is accurate and not misleading, and is distinguishable from other material such as opinion.3. Ensure that factual material is presented with reasonable fairness and balance, and that writers’ expressions of opinion are not based on significantly inaccurate factual material or omission of key facts.6. Avoid causing or contributing materially to substantial offence, distress or prejudice, or a substantial risk to health or safety, unless doing so is sufficiently in the public interest.

The Press Council considered whether its Standards of Practice were breached by an article published in The Daily Telegraph online headed “Retired porn star sparks Surry Hills apartment block controversy” on 11 November 2020. The sub-headline of the article stated “A noisy retired gay porn star has been told to behave and show respect to his neighbours after police were called four times, causing angst in his apartment building”. The article went on to report that “[r]esidents at a landmark apartment block in Sydney’s gay heartland have been told to show more respect after reports a retired US porn star was sparking conflict by working from home”. The article reported that police “had been called four times this year to the same apartment” and that “[i]t is understood the calls have all involved ‘concern for welfare’” and “[o]ne involved an argument between the porn star and the boyfriend he is staying with”. The article also included an embedded video of Mardi Gras 2020 and an image of the rainbow flag flying over “Sydney’s gay community in Darlinghurst”. In response to a complaint received, the Press Council asked the publication to comment on whether the article complied with the Council’s Standards of Practice which require publications to take reasonable steps to avoid causing or contributing materially to substantial offence, distress or prejudice, or a substantial risk to health or safety, unless doing so is sufficiently in the public interest. The Council noted that the complaint raised concern that the reference to the porn star’s’ sexuality in the sub-headline was not justified by the public interest as the article established no relevance between the person’s sexuality and the noise complaints. In response, the publication said it was merely describing the resident’s past occupation as a ‘gay porn star’. The publication said it was acceptable terminology for people in that profession as it refers to a specific genre of pornography, and is a term that many individuals in the industry use to describe themselves. It said it took this description from the resident’s own social media accounts and used this information as background to the story, as it would for any other individual’s profession. The publication said it chose to report this story in particular because it involved several calls to the police, which were not mere noise complaints, but also expressed concerns for the residents’ welfare. It noted this information was corroborated by police and therefore it was in the public interest to report.  

Conclusion

 The Council has consistently stated over a long period that publications should exercise great care to not place unwarranted emphasis on characteristics of individuals such as race, religion, nationality, country of origin, gender, sexual orientation, marital status, disability, illness or age.The Council notes that the resident may have described himself in social media accounts as a ‘gay porn star’. However, given the resident’s sexuality was not reported to be a contributing factor in the noise complaints, identifying him as such in the sub-headline of the article, could lead some readers to conclude that his sexuality was either the cause of, or a factor in, the complaints and could contribute to substantial prejudice to the gay community. The Council considers that in prominently referring to the resident’s sexuality in the sub-headline, the publication failed to take reasonable steps to avoid contributing to substantial prejudice and that there was not sufficient public interest justifying doing so. Accordingly, the Council concludes that the article breached General Principle 6.  Note: This Adjudication applies the following Standards of Practice.Publications must take reasonable steps to:6. Avoid causing or contributing materially to substantial offence, distress or prejudice, or a substantial risk to health or safety, unless doing so is sufficiently in the public interest.

Senate Environment and Communications References Committee – Media Diversity in Australia Inquiry

 

APC Opening Statement

 

Introduction

 Thank you for the invitation to attend today. The Press Council has made a submission to this inquiry, and I won’t repeat its content now. Rather, I’d like to make some more general observations, based in part on issues raised in earlier hearings of this inquiry. It’s essential in a democracy that the Press is free to make available to the Australian people a wide diversity of views and opinions, to hold Government, business and community leaders accountable, to protect the public’s right to know, and to be a trusted source of news in a world of competing sources of information, and in some cases, misinformation. Meeting this objective requires high standards of editorial and journalistic practices. More than ever people need to be able to access reliable and accurate news. News that is relevant to them whether they live in the city, in regional or rural areas. Publisher members of the Press Council commit to be bound by high media standards, and to an independent complaints handling system. At this critical juncture, there’s a heightened need for independent selfregulation of the media, as consumers of news need to be assured that complaints about breaches are assessed independently of Government and Publishers. The Press Council meets this need and will continue to do so, by evolving, exploring partnerships and embracing opportunities and challenges. The Press Council has a diversity of Publisher members - around 30. Publisher members include community, rural and Indigenous Publishers, a number of online-only publications, as well as the very large publishing groups. Under this self-regulatory system, the costs of the Press Council are met by Publisher members. There are, however, strong safeguards embedded in the Press Council Constitution to enhance the financial security of the Press Council and ensure its independence from all constituent/Publisher members, whether large or small. These include the fact that a constituent member has to give four years’ notice of resignation from the Press Council and is required to meet its financial obligations to the Press Council for three years following its notice of resignation. This change, which was introduced in 2012, ensures that a large Publisher cannot threaten the Press Council by immediate cessation of funding. The Constitution requires a majority of Press Council members to be independent of Publisher members. Public members are drawn from varying walks of life and have not had previous connections (or any recent and significant connections) with the media. In addition, the Press Council has independent journalist members who have no current links with Publishers. Critically, Publisher members do not sit on Adjudication Panels. The Press Council’s Adjudication Panels are tasked to decide whether there has been a breach of the Press Council’s Standards of Practice. They typically comprise 5 members drawn from public members and independent journalists. By drawing on a range of independent community members and journalists, Adjudication Panels provide a level of diversity and experience not always achieved by other bodies or models that are similarly tasked to consider breaches of standards. The Press Council sets binding Standards of Practice. They are contained in its General Principles, a statement of Privacy Principles and two specific Standards governing the coverage of suicide and contacting patients in hospitals. The Press Council also develops Advisory Guidelines on a range of important issues following community and stakeholder consultation. The Press Council accepts complaints from Primary Complainants (where they consider they have been personally affected by a possible breach of Council standards) and from Secondary Complainants (who, while not directly affected, are able to raise concerns that particular articles may have breached Council standards). In the case of Primary Complainants, Press Council staff are able in many cases to negotiate a suitable remedy with the Publication that meets the concerns of Complainants. For example, this may be a correction in the Publication, right of reply or an apology by the Publication. In this way a complainant has access to a free, independent and impartial service to address their concerns and this can be a far better alternative than costly litigation. While the Press Council does not have the power to levy financial penalties, its Adjudications must be published by Publications (in a prominent position within their Publications) and adverse findings are not enjoyed by either journalists or the Publication. The value of a published Adjudication that upholds or partially upholds a complaint cannot be overstated from a Complainant’s perspective. A combination of published Adjudications and comprehensive Standards of Practice and Advisory Guidelines drive higher journalistic standards.  

Looking ahead

 While the Press Council plays an integral part in maintaining high journalist standards and public confidence in the media, there are areas where it could do better. The complaints handling system, while robust, is too slow for the modern world. One of my priorities as the new CEO is to make it faster. The Press Council is committed to further increasing the diversity of its Council and Adjudication Panel membership. It is currently in the process of a recruitment drive (for public and independent journalist members) – which has this factor - as well as others - very much in mind. Most importantly there is a need for all stakeholders, including the Press Council, to address emerging issues in the media environment. These include dealing with convergence, where similar content on different platforms can be subject to different regulatory regimes, and the emergence of digital platforms, which have disrupted the traditional revenue model of Publishers and which disseminate stories through their own channels that are not part of any established regulatory system. The Press Council looks forward to continuing to engage with existing and emerging stakeholders, and to contribute to the discourse on media diversity in a cross-platform media environment.

The Press Council has made a submission to this inquiry, and I won’t repeat its content now. Rather, I’d like to make some more general observations, based in part on issues raised in earlier hearings of this inquiry.