APC News
 
February 2007 - Volume 19, No.1

News in brief - February 2007

News by email
Prize
On the Council
In the office
Perth public meeting
2007 Annual Address
Promotion of the Council
Visitors to the Council
A term under attack
The 2006 Fiji coup and the press
Access of journalists to sports events
Press coverage of traumatic events in small communities
Dealing with website complaints
2007 Case Studies seminars
conciliated complaints.

 

News by email

Press Council publications will sent by email to those who ask for delivery in that form. If you want the News sent direct to you (in pdf format) please send an email to info@presscouncil.org.au with subject line 'News by email' and you will be placed on the direct email list.

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APC Prize

There will be no Essay Prize in 2006-2007. As in 2005-2006, the Council will be making a series of awards for outstanding scholarship through the various journalism departments and faculties at Australian tertiary institutions. The Council is endowing a prize worth $300 this year, either for outstanding achievement in a course directly related to the study of print journalism, particularly in the area of ethics, or for a particular piece of work in that area.

For more information on the APC Prize, its history and future
go to the APC Prize overview.

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On the Council

The representative on the Council of ACP Magazines since July 2000, Alan Deans, retired from the company at the end of 2006 and, accordingly, resigned from the Council. The company has nominated Max Walsh as his replacement. Currently serving as editor at large of The Bulletin, Max Walsh has had a distinguished career in both print journalism and television. He was formerly editor and managing editor of The Australian Financial Review and editor in chief of The Bulletin. He helped establish Channel Nine's Sunday program and he co-hosted the Carleton-Walsh Report for the ABC before moving to Channel 10 as the anchor of The Walsh Report. From 1983 to 1998 Walsh was a respected economic and political correspondent for The Sydney Morning Herald and The Age. He is author of the book, Poor Little Rich Country - A political history of the 1970s.

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In the Office

The Assistant to the Executive Secretary, Helen Tyreman, has moved on to greener pastures and, in her place, Emma Boreland joined the Press Council office in January 2007. Emma completed year 12 and received her HSC at Elderslie High School in December 2005 and spent the subsequent year in hospitality as a bar attendant and waitress. Emma's career ambition is to gain a degree in journalism, specialising in print media. Her dream job would be editor of Cosmopolitan, Cleo or Shop til You Drop. Emma assists the Executive Secretary with his correspondence, acts as a receptionist, maintains the filing system, looks after the stationery, organises accommodation for Press Council members and arranges in-house lunches, to name just a few of the many tasks that form part of her job.

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Public Meeting

The Press Council is travelling to Perth in March for its regular meetings. At least once a year the Council meets in a centre outside Sydney. Its most recent visit to Perth was in 1996. While in Perth, the Council will hold a public meeting on questions related to the Courts and the media.

The centrepiece of the meeting will be a Public Address by the Chief Justice of Western Australian, the Hon. Wayne Martin, who will be speaking on Access to Justice - The Media, the Courts and the Public Record. Chief Justice Martin will consider public and media access to the Courts and their records. He will address the principles governing that access, and the benefits to the community generally from the widest possible public and media access to the workings of their Courts. He will also address particular aspects of access arising from the availability of new technologies, such as the Internet, and the prospect of web-based broadcasting of court proceedings. The Address will be followed by a question and discussion time. It is open to the public and admission is free.

The meeting is on Thursday 22 March 2007 at 5.15 pm, with the Address to commence at 5.30 pm. It will be held in the Central Park Theatrette, Mezzanine, Central Park, 152-158 St Georges Terrace, Perth (entry via Hay Street). The Public Meeting is co-sponsored by Minter Ellison.

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Annual Address

The 2007 Annual Address will be delivered by Fairfax Media CEO David Kirk at a media lunch in Sydney on Thursday 10 May 2007. Mr Kirk's speech will address some of the contemporary issues for the press, especially those arising from the new media and convergence. The lunch is to be held in the Queen Victoria Building Tearooms from 1230 and more information is available from info@presscouncil.org.au.

For more information on the Annual Address, its history and copies of earlier addresses, go to the Annual Address overview.

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Promoting the Press Council

The Council's recently re-formed Promotions Committee has been looking at ways of making the Council better known. In addition to 22 March Public meeting in Perth and the 10 May Annual Address, the committee has undertaken several other activities:

  • The Council has been running a pilot program with local Rotary clubs in western Sydney and in Perth. The Council has offered the clubs speakers for their monthly meetings and Council members and office staff have presented about a dozen talks in the last six months. These talks have been seen as generally successful and the committee is now looking at the possible expansion of the project to include other community organisations and other centres.
     
  • The committee is working on the development of an 'education' section of the website. Aimed at high school teachers and students, these web pages will pull together some useable resources for classrooms on questions of the print media, media ethics and media literacy skills. The section should be posted in the next few months. As a part of the research for this project, the Executive Secretary accepted an invitation to address a group of 12-year-olds at Sydney's International Grammar School. The session led to some lively discussion of what the press tries to do and suggested that the website needs to aim for something more than just material that relates to interpreting the press.
     
  • The Council has revised and reissued its 'filler' advertisements. The Council seeks cooperation from the press in the publication of these small block ads, which promote the Council's complaints facility, in any spare ad space.

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Visitors

On 18 January the Council had a visit from 15 students from Pacific Lutheran University of Tacoma, Washington, here as a part of their study of a comparable foreign media. This is the fourth such visit from students from that institution, and once again the visit was highly successful.

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That word

Having failed to move the Press Council (or the Human Rights and Equal Opportunity Commission) towards a ban on the use of the allegedly offensive term 'pom' (or 'pommie'), the British People Against Racial Discrimination has taken a beer company to the Advertising Standards Bureau over an ad that says a brand is 'cold enough to scare a pom'. The bureau ruled that negative words in the ad detracted from what it said was the otherwise playful nature of the word 'pom'. It said that Pom had been given 'a derogatory and almost hostile meaning'. The ad has been withdrawn. This finding reflects an earlier HREOC determination that the term needs descriptive language to modify it before 'pom' can be offensive - a ruling derived from, and heavily based on, an even earlier Press Council adjudication. The Council is wary of becoming a de facto censor and trying to rule on press usage of words that may, from time to time, attract the opprobrium of this group or that. It is concerned with serious infractions of a newspaper's responsibility to report matters fairly and honestly. The Council is not concerned with enforcing the niceties of English usage, but with the substantial question whether readers are likely to have been misled or offended by material. It has consistently ruled that the unmodified use of the term 'pom' is not a breach of its Principles or the guidelines developed under them. Nonetheless it continues to receive more complaints about the use of the term than it does about any other allegedly racist word.

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Fiji coup targets media

In December, the Australian Press Council condemned the actions of the military in Fiji in targetting the free media. The Council's press release said:

[The military's] actions to restrict the people's access to information of public interest and concern were reprehensible. The visits made earlier this week by representatives of the coup leaders to newspapers and broadcasters within the country in an attempt to censor their news coverage are unacceptable.

The Council is, however, heartened by the military's recent pledge to interfere no further in the role of the news media.

The Council endorses the statements of Daryl Tarte, the Chairman of the Fiji Media Council who has said: "The media organisations of Fiji ... will, at all times, continue to champion the ideals of freedom of the media enshrined in the Fiji Constitution Bill of Rights."

The Australian Press Council particularly supports the actions of The Fiji Times, its managing director Tony Yianni and editor Samisoni Kakaivalu, in suspending publication after the Fiji military ordered the paper not to publish any "propaganda" against the new political leadership; and the actions of The Fiji Daily Post and its editor in chief Robert Wolfgramm in suspending publication after being warned by the military not to continue supporting Prime Minister Qarase.

The Press Council also condemned as unacceptable actions by soldiers to prevent foreign journalists in Suva from approaching the home of the deposed prime minister.

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Access of journalists to sports events

Also in December, the Council issued a statement strongly supporting the free access of all journalists to the reporting of news, whether it be political, economic or sports.

In the light of that support, the Council is concerned that some sporting bodies are seeking to restrict the access of journalists, particularly those reporting for on-line news outlets, to events and to news conferences preceding and following events.

The Council's Chairman, Professor Ken McKinnon, says, "The Press Council regards reporting of sports events as legitimate news.

"It is alarmed that sports organisations, both locally and internationally, are attempting to limit coverage of events, and of press conferences, as part of agreements with broadcast (and on-line) partners.

"Our general and strong position is that there should be minimum interference with the collection and reporting of news, in words and images, whatever the form that news takes."

While the Council's concerns are to ensure the access of journalists to public events, it noted a particular concern with the actions of Cricket Australia, which is attempting to limit access for on-line journalists and limit the way in which newspaper's on-line sites report the news on the current Test series.

"Its threat to remove the accreditations of press journalists covering the Third Test in Perth as a ploy to force newspapers to curtail their on-line news coverage is totally unacceptable.

"Cricket Australia has not been reticent in using the print media to promote its own commercial interests and is now seeking to limit the ability of Australians to view, and receive updates on, news events. Perhaps sports organisations should consider how much they have benefited from the free coverage they have received in the print media.

"Journalists should be allowed to do their job, no matter what medium they report in," Professor McKinnon concluded.

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Traumatic events in small communities

The Council has further discussed the general questions arising from Adjudications 1333, 1334, 1335 and 1336 and has decided against issuing specific guidelines about the behaviour of newspapers and other outlets and of journalists during the coverage of horrific car accidents and other traumatic events in small communities. Instead, it has asked the Executive Secretary to seek access to the codes for dealing with such matters from the publishers who are the Constituent Bodies of the Council. Advice on dealing with complaints about such matters will be based on those codes.

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Complaints about websites

The Press Council accepts complaints about the news websites of its publisher members. While it deals with complaints about all publicly available print periodicals, whether affiliated or not, the Council restricts its remit over the Internet to the news websites of its members - so that in their case, it deals with complaints irrespective of the medium used to carry that news. It has now adopted some guidelines on the handling of complaints about newspaper and magazine websites, which it is trying out.

The Council suggests that it is reasonable to expect that someone complaining about something on a newspaper or magazine website would contact the website (or its publisher) first, particularly if there is a degree of urgency. In the event that the complaint has not been addressed satisfactorily, because of the speed at which Internet publication is achieved, a procedure slightly varied from that applied to the print press will be applied:

The Council will notify the relevant website immediately it receives a complaint.

The website publisher is advised that a complaint has been accepted and has the option of removing the item, affixing an indicator on the item to the effect that it is disputed, or taking no action pending processing of the complaint if it is accepted by the Council.

The complaint, if accepted, is then processed according to usual procedures.

Any action taken by the website upon notification of the complaint can be taken into account if the Council adjudicates the complaint.

This process and the need for prompt attention may reduce the scope for mediation or negotiated settlements. However these options would be offered if appropriate if the complaint is accepted.

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Case Studies

The Council agreed to run the seminars again in 2007. It asked Office Manager, Deborah Kirkman, again to coordinate the seminars for universities, publishers and members. Following discussion within the Council of the 2006 Case Studies, the Council decided that the four subject areas in 2007 would be confronting images; inaccuracy and balance in the regional press; the privacy of families of public figures; and offensiveness and/or racial disparagement in news reports.

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Conciliated complaints

The Council office tries to solve matters by direct contact with the publication concerned. This often leads to a settlement of the matter satisfactory to both parties. On rare occasions, a Public Member of the Council will convene a face-to-face conciliation, by agreement with the parties. Below are some examples of the matters recently settled in these ways.

  • A metropolitan newspaper published a reader's letter. The letter was edited by the paper to such an extent that the complainant said that it changed the letter's meaning. The secretariat discussed the matter with the newspaper, which agreed that a correction was called for. That correction was published on page 2 of the paper.
     
  • A national newspaper published a large extract from an scholarly paper without first seeking the writer's permission as to its use. The writer was concerned that his copyright had been infringed. The newspaper disputed whether the material, derived from publicly made statements by the author, was subject to copyright and argued fair dealing in forwarding a major policy debate. After intervention by the Council's secretariat, the newspaper agreed to publish a page 2 clarification, acknowledging that the writer's imprimatur had not been sought prior to publication.
     
  • A regional daily, as a result of a sub-editing error, described in a headline a local councillor (and political candidate) as an MP. On being contacted by the office, the newspaper agreed that a prominent correction would be published the following day.
     
  • A Chinese-language daily newspaper published an inaccurate court report, incorrectly suggesting that the plaintiff, rather than the defendant, was responsible for paying court costs. After contact from the Council's office, the newspaper ran separate corrections in both its Sydney and Melbourne editions.
     
  • A national newspaper published an article about a controversy at a university into which a Federal Minister had intervened. It used the word 'demand' to describe the actions of a student who claims to have 'asked' that course content be reviewed. The matter was subject to a face-to-face mediation conducted by a member of the secretariat, after which the complainant was prepared to let the matter rest.
     
  • Two regional dailies published articles that were critical of a complainant in his capacity as an officer with a local council. The Council office took up the matter with both papers, seeking their cooperation in providing some balance for the officer. One of the dailies published follow-up material that set out the facts, including a long letter from the complainant. The other paper published a clarification of the article. The complainant was very satisfied with the intervention of the Press Council and the actions of the papers.
     
  • A newspaper circulating in an urban gay community published material that misrepresented the position of a community organisation and the editor's alleged conflict of interest (an association with a 'rival' community organisation) was not disclosed. The Council's secretariat was able to negotiate the publication of a prominent retraction in the newspaper, an action that satisfied the complainants' concerns.
     
  • A reader of a suburban newspaper submitted a letter to the editor on a question of general public interest, responding to a opinion piece published in the newspaper. The reader complained that it had not been published. Despite there being no onus on the newspaper to publish the letter (there was no identifiable harmful inaccuracy nor was the letter writer singled out for criticism), the newspaper nonetheless published the letter after the Press Council's intervention in the matter.

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APC News Indexes

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Last updated 8 March 2007

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